人肉搜索现象探析
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引用本文:肖芃.人肉搜索现象探析[J].湖南大学学报社会科学版,2011,(1):156-160
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作者单位
肖芃 (湖南大学 新闻传播与影视艺术学院,湖南 长沙410082) 
中文摘要:人肉搜索已成为网络上的一个热门话题。它的兴起首先是由于Web2.0技术的发展为网民的交流互动提供了技术支持,从而实现了网络信息的海量化发展;其次是由沉默的螺旋所形成的舆论氛围吸引了大量网民的参加。人肉搜索的特点在于它体现了一种庶民“狂欢”,在道德面纱的遮掩下广大网民通过人肉搜索不仅满足了多种心理诉求,同时也找到了一种群体宣泄的路径。由于人肉搜索在发展过程中出现了一系列的问题,这就需要我们不断提高网民的媒介素养。
中文关键词:人肉搜索  Web2.0技术  沉默的螺旋  媒介素养
 
An Analysis of the Phenomenon of Internet Mass Hunting
Abstract:In recent years, the phenomenon of “internet mass hunting” has become a hot online topic in China. Two main reasons have contributed to the rise of the phenomenon. One is the development of the Web2.0 technologies, which has provided the netizens the technical support for their communications, and therefore brought about a tremendous increase of online information. The other is the opinion atmosphere formed by “the spiral of silence” effect, which has attracted a huge number of netizens to join the hunting. The nature of the internet mass hunting has reflected a “whoopee” of the plebeian. Covered by the moral veil, the internet mass hunting has satisfied the multiple phychological demands of the netizens, and at the same time provided them a pathway for mass catharsis. However, the development of the internet mass hunting has already caused a series of problems. One way to ameliorate this situation is to enhance the media literacy of the netizens.
keywords:internet mass hunting  Web2.0 technology  the spiral of silence  media literacy
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