符号学在商业空间设计中的文化传承研究
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引用本文:肖德荣,孙湘明.符号学在商业空间设计中的文化传承研究[J].湖南大学学报社会科学版,2013,(1):125-127
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作者单位
肖德荣,孙湘明 (1.中南林业科技大学 家具与艺术设计学院湖南 长沙4100042.中南大学 艺术设计学院湖南 长沙410083) 
中文摘要:在审美与文化日趋多元化的今天,人们对民族化、本土化的设计理念日益重视,传统符号的优点也更加充分的显露,并在现代商业空间设计中得到广泛的运用。怎样将现代元素与传统符号结合,形成独特的商业空间环境风格,积极创造既能够刺激消费、促进经济发展也要同时注重文化传承的商业空间环境。
中文关键词:符号  商业空间  文化传承
 
A Study on the Cultural Transmission of Semiotics in Commercial Space Design
Abstract:Nowadays, with the diversity of aesthetics and cultures, people attach more and more importance to the designing concept of nationalization and localization, and the advantages of traditional symbols begin to exhibit more and more obviously, and are also widely used in modern commercial space design. Therefore, this paper is going to discuss how to combine modern elements with traditional symbols to form a unique style of commercial space environment, and actively create the commercial space environment which can spur consumption, promote economic development and at the same time attach importance to cultural transmission.
keywords:symbols  commercial space  cultural transmission
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