媒介演化与社会性格的变迁——基于大卫·理斯曼社会性格理论的媒介学解释
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引用本文:王颖吉.媒介演化与社会性格的变迁——基于大卫·理斯曼社会性格理论的媒介学解释[J].湖南大学学报社会科学版,2016,(1):122-127
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作者单位
王颖吉 (北京师范大学 新闻传播学院北京100875) 
中文摘要:媒介与社会性格形塑之间存在着密切的对应性关系,社会学家大卫·理斯曼在其著作《孤独的人群》中探讨了历史文化变迁中社会性格所存在的深刻复杂性,其中就已经涉及到了媒介变迁与社会性格转化之间的关系问题。本文尝试在理斯曼的研究基础上,结合新近发展出的媒介研究理论,将媒介技术特性与社会性格转化之间的关系加以主题化,使之成为一个具有相对独立性的学术问题,并试图对理斯曼提出的所谓“传统导向性格”、“他人导向性格”与“内在导向性格”等社会性格的媒介形塑原因作出解释。
中文关键词:传播媒介  社会性格  孤独人群  自主性  自我意识
 
Media Evolution and the Transition of Social Character——An Explanation Based on David Riesman's Theory of Social Character in the View of Media Study
Abstract:There is a close corresponding relationship between media and social character shaping. The sociologist David Riesman has discussed the profound complexity of social character during the historical and cultural change in his work, The Lonely Crowd, which has involved the relationship between media evolution and the transformation of social character. On the basis of Riesman's research, combining with the newly developed media theories, this paper tries to make the relationship between media technology and social character transformation into a relatively independent academic problem. This paper also attempts to explain how media shaping occurs on “tradition-directed character”, “other-directed character” and “inner-directed character” put forward by Richard Riesman.
keywords:communication media  social character  The Lonely Crowd  autonomy  self-awareness
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